Route-Optimizer
Our Route-to-Market solution allows our customers to gain improved insights into their points of visit and empowers them to create optimized routes, to maximize effective visit time and minimize mileage of the field team.
It connects seamlessly with our own visit module or external providers and can be embedded into the SAP environment.
Through our Route-to-Market modules you will be able to:
- Pursue long-term goals
- Manage medium term campaigns
- Schedule weekly planning
- Support visits on short notice
Our approach includes four key modules with the overachieving goal of accelerating your Route-to-Market.
What we offer
Never waist anymore time driving unnecessary routes! We help you plan ypur next trip in the most efficient way.
Score
How well do you know and manage your store universe?
Rank your points of sale and define their potential based on the calculated impact factor using:
- Geographic location
- Seasonality
- Sell-in and sell-out data
- Sociodemographics
- Nielsen qualifications
Simulate
Can you track how your overall performance changes when you add or exclude a store from scheduled visits?
Create different scenarios and compare their outcomes.
Modify the assignment of individual stores or whole areas, and recalculate for each scenario.
- Number of stores/area
- Driving kilometres/area
- Driving time/area
- Square kilometres/area
Assign
Do you have a good grasp of everyone’s responsibilities and how well the intended visit frequency is met?
In the routes module you can turn your ideal simulation result into practice. Assign areas and store visits to your field team members and follow-up on both macro and micro level. Keep track on how well the planned visit frequency and visit realisation align.
Achieve +20% weighted market coverage by implementing the best suitable simulation. Track your KPIs such as:
- How well the intended visit frequency is met
- Whether your route planning needs further fine-tuning
Plan
Do your sales representatives know the estimated visit time for each of their stores and how to organize their daily schedule in the most effective and time-saving way?
Convert your routes into daily or weekly visit schedules for your field team. Your visit planning is automatically updated with:
- Pending vs. completed visits of the previous day(s)
- Short-term changes or priorities, e.g. staff absence, temporary promotions and campaigns or public holidays
